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Brendan Dally joins Athletics Department

New Assistant Director Brendan Dally (Photo courtesy of TWU Athletics)
New Assistant Director Brendan Dally (Photo courtesy of TWU Athletics)

TWU Athletics Department recently hired new Assistant Director of Athletics for Operations and Event Management Brendan Dally, who started working at TWU on August 17 this year. This is Dally’s first year in Texas after moving from California, where he worked as the Facility and Events Manager at California State University Los Angeles.

Optimistic about the move, however, Dally commented: “I grew up a Cowboys fan surrounded by 49er fans, so it’s nice to be in a friendly environment.”

Dally received his Bachelor’s degree in Business Administration with an emphasis in Marketing from CSU Dominguez Hills. As a student, Dally served as a chair for the Technology Committee. After graduating, he was the Assistant Sports Information Director for three years while also participating in the Alcohol Awareness Coordinating Team.

Dally said: “We helped educate students on the effects of alcohol and what it can do to your body, drunk driving and those things.” Dally has also worked as a Graphic Designer, winning a Best Cover award in 2007-08 for a Woman’s Basketball Media Guide that he designed while at CSU Dominguez Hills.

Despite his extensive background in numerous activities Dally has always had an interest in sports. Dally stated: “I’ve done [sports] since I was a kid, so it’s always been a constant in my life.”

Dally coached a volleyball club for three years and high school for one year. He said: “It’s one of the things I miss the most. I coached a million things over the years at various levels and age groups and it’s always really fun…Hopefully I have time to get back to at some point.”

While he has only been at TWU for a short time, Dally is enthusiastic, saying: “Everyone seems to be really together. All the departments and everyone seem to work together, and everyone seems to get along.”

Dally hopes to continue to get integrated into the campus by joining committees and being involved, but he already has plans for TWU’s Athletic Department.

Dally said: “One of my main goals is to try and make athletic games a place that students want to go. For it to become a priority to them instead of a backup plan in case there’s nothing else to do. So far people have been showing up. We’ve only had a couple games so far, but the responses have been pretty good. Hopefully as we win they’ll keep showing up and bring their friends.”

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